Report Overview
This report presents a range of statistics and insights about brands and their perception in India. The chapters provide a glimpse of some well-loved domestic brands, their positioning in the country's major industries as well as their presence in the media, both traditional and online. Finally, a chapter has also been devoted to consumer attitudes towards brands and the impact on consumers' purchasing habits.
This report provides an overview of Advertising&Marketing. The report starts with key statistics of the sector, and concludes with an overview of the largest companies in the industry.
Table of contents
- Overview
- Market size and growth
- Industry trends
- Competitive landscape
- Future outlook